First meeting of the APC

The new elected chair of APC – Declan Coppinger from BordBia

The new Agrifood Promotion Committee -APC- started operations on the 1st January 2020, so one of the main issues on the very busy agenda of this first meeting took place on 03 March 2020 in Brussels was the election of its first official Chair. Declan Coppinger (representing Bord Bia, the Irish Food Board) was unanimously elected for a period of two years. Furthermore, the meeting also included an exchange of views with representatives from the External Communication and Promotion Policy Unit in DG AGRI (European Commission), who had an interesting discussion with APC members on the EU Promotion Programme and the early impact of the coronavirus situation.